Loro Piana

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Loro Piana

Loro Piana is the symbol of Italian excellence. Spanning over more than six generations, its relentless quest for unparalleled quality in the textile industry has established a vertically integrated company with uncompromising standards in sourcing, luxury manufacturing, and service; and the determination to evolve respectfully in the world. The company is recognised for its savoir-faire in crafting the finest raw materials into fabrics of rare excellence, including cashmere and Baby Cashmere, vicuña, and wools of the highest quality. This expertise made Loro Piana a global reference for fabrics for both clothing and interiors. Originally launched in the 1980s, Loro Piana’s collections of modern classic garments and signature accessories for men, women, and children offer a wardrobe of life ‘solutions’ for discerning clients around the world. They seek clothing and accessories offering the very best of nature’s raw materials, transformed through an ever-evolving Italian know-how into products enhancing their lives. The key identifying factor of a Loro Piana product is its appeal to the sense of touch, an instant conveyor of comfort and unparalleled quality. Loro Piana’s activity naturally focuses on protecting the wildlife and environment it gathers its precious raw materials from, as well as preserving and developing the manufacturing know-how needed to transform them. Today the company is recognized by Loro Piana advocates for its unique, understated style. These confidential connoisseurs seek it out for its superlative quality, sensorial richness, and a very distinct, low-key elegance, perfectly balancing functionality and comfort in skillfully designed garments for the modern life. Loro Piana has established a new classicism that transcends trends, logos and seasonality; highly pertinent in a world attempting to readdress the unsustainable nature of our disposable culture.